EISA Awards 2022-2023: TAMRON Lenses Win Three Honors
The EISA Awards 2022-2023 TAMRON recognition highlights three lenses that earned prestigious honors from the Expert Imaging and Sound Association (EISA). The 18-300mm F/3.5-6.3 Di III-A VC VXD (Model B061) was named EISA TRAVEL ZOOM LENS 2022-2023, while the 28-75mm F/2.8 Di III VXD G2 (Model A063) received the EISA STANDARD ZOOM LENS 2022-2023 award. The 35-150mm F/2-2.8 Di III VXD (Model A058) was recognized as EISA ZOOM LENS 2022-2023.
These three awards demonstrate the versatility of TAMRON’s lens lineup, covering travel photography, everyday shooting, portraits, and professional creative work. The recognition also marked 17 consecutive years of EISA Awards for TAMRON.
EISA Awards 2022-2023 TAMRON Lenses
The 2022-2023 EISA Awards recognized three TAMRON lenses for their combination of optical performance, versatility, focusing technology, and practical design.
Each lens serves a different purpose. The 18-300mm is designed as an all-in-one travel zoom for APS-C mirrorless cameras. The 28-75mm F/2.8 G2 is a fast standard zoom for full-frame Sony E-mount cameras. The 35-150mm F/2-2.8 provides an extended range with a fast aperture for portraits, travel, and other creative applications.
18-300mm F/3.5-6.3 Di III-A VC VXD EISA Award
The TAMRON 18-300mm F/3.5-6.3 Di III-A VC VXD (Model B061) received the EISA TRAVEL ZOOM LENS 2022-2023 award.
Designed for Sony E-mount and FUJIFILM X-mount APS-C mirrorless cameras, the lens provides a highly versatile 18-300mm focal-length range. On APS-C cameras, this corresponds to approximately 27-450mm in full-frame terms.
This broad zoom range allows photographers to capture a wide variety of subjects without carrying multiple lenses. It can handle landscapes at the wide end, everyday photography through the middle of the range, and distant subjects such as wildlife at 300mm.
The lens also features VC (Vibration Compensation) technology to help reduce the effects of camera shake. Its minimum focusing distance is approximately 0.15m at the 18mm wide end, with a maximum magnification ratio of 1:2, giving photographers useful close-up capability.
28-75mm F/2.8 Di III VXD G2 EISA Award
The TAMRON 28-75mm F/2.8 Di III VXD G2 (Model A063) received the EISA STANDARD ZOOM LENS 2022-2023 award.
Designed for full-frame Sony E-mount mirrorless cameras, the lens provides a practical standard zoom range from 28mm wide angle to 75mm short telephoto.
The G2 version features a redesigned optical system intended to improve image quality compared with its predecessor. A new anti-reflection coating helps reduce unwanted flare and ghosting, while the constant F/2.8 aperture makes the lens suitable for a wide range of lighting conditions.
Autofocus performance is powered by TAMRON’s VXD linear motor, providing fast and accurate focusing. The lens can also focus as close as approximately 18cm at 28mm, providing a maximum magnification ratio of 1:2.7.
The lens is also compatible with TAMRON Lens Utility, allowing users to customize supported functions and update firmware.
35-150mm F/2-2.8 Di III VXD EISA Award
The TAMRON 35-150mm F/2-2.8 Di III VXD (Model A058) received the EISA ZOOM LENS 2022-2023 award.
Designed for full-frame Sony E-mount mirrorless cameras, this lens combines a wide-to-telephoto range with a fast aperture.
Its 35mm starting point works well for environmental portraits, travel, and documentary photography, while the 150mm telephoto end provides additional reach for tighter compositions and portrait work.
One of its defining features is the fast aperture range of F/2-2.8. This allows photographers to work with more light and achieve attractive background separation, particularly at longer focal lengths.
The lens uses TAMRON’s VXD focusing motor for fast and accurate autofocus. It also works with Sony camera features such as Eye AF, making it suitable for portrait photography and other subjects where precise focusing is important.
A Connector Port also enables compatibility with TAMRON Lens Utility, which can be used to customize supported functions and update firmware.
2022-2023 EISA Awards TAMRON Recognition
The 2022-2023 EISA Awards TAMRON lenses represent three different approaches to modern photography.
The 18-300mm focuses on flexibility and portability. Its extensive zoom range makes it particularly useful for travelers who want to photograph a wide variety of subjects without changing lenses.
The 28-75mm F/2.8 G2 focuses on everyday full-frame photography. Its constant F/2.8 aperture, standard zoom range, and improved optical design make it suitable for portraits, events, travel, and general photography.
The 35-150mm F/2-2.8 takes a more specialized approach. Its combination of extended zoom range and fast aperture makes it particularly useful for portraits, travel, weddings, events, and documentary photography.
Together, the three lenses demonstrate how different focal-length ranges can support different creative styles.
TAMRON EISA Awards 2022-2023 and 17 Consecutive Years of Recognition
The TAMRON EISA Awards 2022-2023 recognition continued the company’s long history with the Expert Imaging and Sound Association.
With these three awards, TAMRON reached 17 consecutive years of EISA recognition, demonstrating its continued presence among the photography and imaging products recognized by the EISA jury.
The EISA Awards bring together specialist publications, websites, and commentators covering photography, video, consumer electronics, and other imaging technologies. Each year, the EISA jury evaluates products across different categories and recognizes products considered outstanding in their respective classes.
Which TAMRON Lens Is Right for You?
The 18-300mm F/3.5-6.3 Di III-A VC VXD is a strong choice for photographers who prioritize an all-in-one travel solution. Its extensive zoom range makes it possible to move from wide landscapes to distant subjects without changing lenses.
The 28-75mm F/2.8 Di III VXD G2 is suited to photographers looking for a versatile standard zoom with a constant F/2.8 aperture. It can cover everyday photography, portraits, events, and travel.
The 35-150mm F/2-2.8 Di III VXD is ideal for photographers who want a broader telephoto range while maintaining a fast aperture. It is especially useful for portraits, travel, weddings, events, and documentary work.
EISA Awards 2022-2023: Three TAMRON Lenses, Three Creative Possibilities
The EISA Awards 2022-2023 TAMRON recognition of the 18-300mm F/3.5-6.3 Di III-A VC VXD, 28-75mm F/2.8 Di III VXD G2, and 35-150mm F/2-2.8 Di III VXD highlights three lenses designed for different photographic needs.
From all-in-one travel photography to everyday full-frame shooting and fast-aperture telephoto work, each lens provides a different combination of versatility, performance, and creative flexibility.
The three awards also marked an important milestone for TAMRON, bringing the company to 17 consecutive years of EISA Awards recognition.
TAMRON products mentioned in this article
